Postcards or Door Hangers? Which Option is Best for Your Business?

EDDM Mail Marketing direct mail marketing

Many businesses rely on digital marketing methods to spread the word about their products or services. But, it’s not the only way to get the message out there. With EDDM mail, or every door direct mail marketing, you can spread the word to targeted communities right at their doorstep. It takes everything that makes digital marketing efficient but puts a personalized spin on it. 


If you have never utilized direct mail marketing methods before, then you might be wondering where to start. Here at Phoenix Blueprints, we recommend standing out from the crowd with either postcards or door hangers. These two forms of mail stand out from the other letters people see in their mailbox and can be completely customized.  However, if you have to pick one, let us tell you more about each option.


Postcard Marketing

Many businesses have left behind direct mail marketing for the internet; however, postcard marketing has many benefits. For one, postcards get the message across instantaneously. As soon as a potential customer looks at your postcard, they know what you are selling. The product or service jumps out at them. 


However, this would not be the case without an effective design. At Phoenix Blueprints, you can upload a custom design, or our team can bring your vision to life. If you decide to have our graphic designers work on the project, we can customize the postcard to your liking. Whatever sales message, colors, logo, or feel, we create it for you. Whether you customize it yourself or have us do it, you end up with a postcard that you love. 


Also, keep in mind the price. Postcard EDDM mail is incredibly affordable so you can reach your audience without breaking the bank.


Door Hanger Marketing

Door hanger marketing is very similar to postcard marketing. The key difference is that this material hangs on the door instead of going in the mailbox. However, you can also go the same route with customization. You can upload a design for us to print, or you can have us bring your vision to life. 


Each business finds success with different materials. Some neighborhoods you target will like seeing a straight-forward door hanger they can grab on their way inside. Others may prefer a simple postcard they can put on their fridge. With this aside, some businesses enjoy door hangers because there’s more space to work with. 


If you have more information you want to share, you may need the extra space a door hanger can provide. Furthermore, the additional room gives you more opportunities to appeal to your target audience.


Contact Us Today!

Are you considering direct mail marketing to spread the word about your business? If so, let Phoenix Blueprints help you with the first step, designing the materials. Our team can handle any aspect of the postcard or door hanger design you want to bring to life. 

Whether you have a design in mind and need printing or have no clue on designs and need us to create something, we’ve got you covered. To learn more about what marketing materials we can print or create, visit our website ( Or, give our team a call today at (954) 914-7994 to ask any questions or learn how to get started.

Seemore Shirts and Tees Offers a Variety of Printing Services in Coral Springs, FL!

Print Services Coral Springs, FL | Printing Services | Print Company

At Phoenix Blueprints, we offer a variety of printing services that will be sure to amaze not only you but your clients and potential customers! From business card printing to custom company apparel, continue reading to learn about all the services Phoenix Blueprints offers.


Business Card Printing

Although we may not all be looking for a business card with subtle off-white coloring like Paul Allen in American Psycho, Phoenix Blueprints is your go-to Business Card Printer in Coral Springs! All of our products are printed on high-quality papers and in a very fine printing quality for your complete satisfaction. We provide Silk Premium cards for local businesses, with a standard size of 2″ x 3.5″.


Brochure Printing

As for your Brochure, Printing needs, Phoenix Blueprints has the best available materials, products, and customer service on the market. With a superior brochure from Phoenix Blueprints, your business can generate buzz, increase traffic, and even save money. When it comes to the information that you can put on your brochures, the possibilities are endless! From your company’s history to fun facts and contact information, brochures will tell your company’s story in a unique way. Phoenix Blueprints has what it takes to make customizing your brochures easier than ever before. Whether it is an 8.5″x11″ trifold or a large-format right-angle half fold, we have the equipment to get the perfect size for you. If your company needs 100, 200, or 1000 brochures, Phoenix Blueprints will deliver a highly professional full-color brochure at a very low comparative cost.


Door Hanger Printing

Phoenix Blueprints also offers door hanger printing for South Florida businesses! One of the oldest forms of marketing there is, door hangers have always been a powerful and direct marketing tool to promote your business. The benefit of door hangers is that they guarantee that your potential customer is going to receive the piece of the advertisement, but you are also adding a little bit of a personal touch by going out of your way to put it on the door. Divided into categories for easy use, Phoenix Blueprints offers a wide array of styles that provides your business the platform to quickly bring your message right to your audience’s door. By including this marketing piece to your business tactics, a creative door hanger from Phoenix Blueprints will be sure to draw people into your company!


Postcard Printing 

Phoenix Blueprints offers the best available postcard design, printing, and marketing in Coral Springs. By choosing Phoenix Blueprints, your postcard will be sure to captivate your targeted demographic and drive up business. In addition to designing and printing the best postcards in all of South Florida, Phoenix Blueprints will also market your postcard using Direct Mail Marketing! Through Direct Mail Marketing, your postcards will be at least read by two people: the person receiving the postcard and the mail person who delivered it. Don’t worry about whether or not people will read your ad, with a postcard from Phoenix Blueprints, it will be sure to make a lasting impression on the community. Even if the postcard is disposed of the same day, with a postcard designed and printed by Phoenix Blueprints, your company name and brand image will make an impression. 


Custom Company Apparel

If you’re looking to either promote your business through custom apparel or reward your employees for a job well done, consider Phoenix Blueprints for your custom company apparel needs! All you need to do is start with a design or logo. From there, Phoenix Blueprints can help walk you through the rest of the designing process! With our simple, user-friendly online process, Phoenix Blueprints can easily make your apparel for you. Once you have your design or logo, we’ll help you pick out what type of shirt you would like. After you have selected your shirt, you can then insert colors, designs, and text to the shirt. After this, the experts at Phoenix Blueprints will begin producing your shirts in a timely manner! Using only the best materials available, your employees or customers will be sure to love your custom company apparel.

Contact Us Today!

No matter what you’re in need of we have got you covered. Whether it be postcard designs, t-shirt’s or other types of company apparel, direct mailers, brochures, or something else – we are your one-stop-shop for printing services in Coral Springs, Fl! When you choose Phoenix Blueprints, you can expect great quality and fantastic prices. If you’re ready for the world to learn more about your brand with our print services, then give us a call today at (954)-945-9399 to get started!

Work with Seemore Shirts and Tees to Design Your Postcard

Postcard Desgin Fort Lauderdale, FL | Postcard Printing | Postcard Design

Once you decide that you want to begin a postcard marketing campaign, you need to begin designing a postcard that both captures what your business is about while also capturing your potential customer’s attention. At Phoenix Blueprints, we are experts in both graphic design and postcard marketing, meaning we’ll help you make the best postcard and get it in the hands of the customers who need it the most. If you’re interested in beginning the design for your postcard, continue reading to learn some tips to use in your postcard design!


First impressions are everything. When your postcard gets delivered to your potential customers’ hands, you need to make sure it appeals to them and gets them to read the entire postcard. At Phoenix Blueprints, we recommend going in strong with a visually appealing picture and font that entices the customer to continue reading the postcard. If you choose a boring font on a white background, you may not get the attention you’re looking for. But, when you choose a bold font on top of a beautiful image, your potential customer may be drawn in by curiosity and continue reading about the available deals you’re offering. This is how you make a valuable first impression!


Where skepticism runs rampant through online clickbait, your physical postcard’s headline is not as easily dismissible. Rather than declining to click the link to your business’ page, the customer has the card in his or her hand and is deciding whether to keep or throw away your postcard. This starts with the Business name and is followed by the headline. Your headline should drive home your primary message with clarity and accuracy because it could make or break the postcard’s shelf life. For a headline, it’s better to keep it short and sweet rather than long and vague. Your headline should be easy to digest and rememberable. Following the headline, then you can get into the specifics and explain what you’re offering your customers. 


Within any postcard, your messages should complement the headline. However, your message should also be clear and concise: providing the customer the information with little to no fluff. If the potential customers understand what they’re reading, they may be more inclined to choose your company over a competitor. 


At Phoenix Blueprints, postcards are an artform. They may seem like junk mail to some, but they can be a gateway to a whole new customer base. Our mission at Phoenix Blueprints is to deliver the best postcard designs and prints available, which is a major portion of our satisfied customer base. If you have an idea for your postcard but don’t know where to take it, or have no clue what you want your postcard to look like, Phoenix Blueprints is here to help! Our team knows how to listen to someone’s vision and turn it into reality. We promise that you will absolutely love the postcard you sent out, and if you don’t, we will make sure we fix it until you are happy with the final product.


Phoenix Blueprints offers a variety of six postcard sizes, starting with the classic 4″ x 6″ and 5″ x 7″ formats that are great to promote sales or send as appointment reminders. The 5.5″ x 8.5″, 6″ x 9″, and 6.25″ x 9″ sizes will help your message stand out from the crowd. Our handbill-sized 8.5″ x 11″ postcard is perfect for flyers. All of our products are printed on high-quality paper and in a very fine printing quality for your complete satisfaction. To get started or to see examples of our past works, get in contact with one of our team members today!

Contact Phoenix Blueprints today!

For over ten years, Phoenix Blueprints, Inc has been delivering premium printing services to local businesses and contractors in Coral Springs. Knowledgeable and experienced, our expert team is dedicated to producing high-quality postcards that will be sure to stand out. We work on business cards, brochures, flyers, catalogs, T-shirt printing, booklets, postcards, mail mergers, door hangers, and much more! When you choose Phoenix Blueprints, you can expect great quality and fantastic prices. If you’re ready for the world to learn more about how you can use postcards to grow your brand, then give us a call today at (954)-945-9399 to get started!


Postcard Marketing: The Most Effective Method of Direct Mail Marketing

Postcard Marketing

Businesses these days tend to focus more and more on marketing in a digital way. This is great and all; however, with every business doing it, and some not even doing it efficiently, it makes us wonder why to stick to only one method of marketing. After all, there was nothing wrong with marketing before the internet, just that the internet was new and modern. This is all especially true when you look at some of the direct mail methods of marketing such as postcard marketing. Postcard marketing was effective and remains effective to this day, making it mind-blowing to us how some businesses completely stopped direct mail marketing after the internet became a thing. To reach the most people and potential clients, you need to keep it old school. With postcard marketing from Phoenix Blueprints, you are bound to attract the attention of new and old customers alike, benefiting your business directly.

People Still Check the Mail

The most obvious reason that direct mail marketing via postcards is effective is due to how many people still check their mail every day. A recent study even found that an estimated 86% of people check their mail daily and take the time to look through the mail. This is huge for businesses. Sending mail only about 14% of people won’t see are pretty great odds. Take this statistic compared to the internet where people are only shown the ad if it is targeted towards them and something they feel the need to click on. This results in fewer people clicking as many people go on the internet to look for something specific rather than shop around. But with postcard marketing, you are sending it to everyone in a way that people are going to have to see the advertisement with additional information. You are much more likely to get customers from this form of marketing as opposed to digitally.


Ever since the rise of technology prices have skyrocketed, or so it seems. Technology is naturally going to be very expensive which means that anything you do with it most likely will be too. The same goes for digital marketing. Digital marketing will have you pay per click to your website, but this click does not mean the person is going to buy anything or even stay on the website for long. On the other hand, direct mail marketing with postcards is very cheap to produce and deliver. After production, designing, and delivery of the Phoenix Blueprint postcards you can expect each postcard to still only cost you cents as opposed to tens of hundreds of dollars. This is a pretty big difference. You only have peace of mind that you are paying for results. People are going to, for the most part, see your postcard and get exposed to your business and what it’s all about. Whether they become a customer today or put the postcard aside for the future and become a customer in a few months, it is still an effective marketing tactic.

Easily Customized

The one thing about the internet is that everything that you can do on it requires you to learn a completely new skill. This makes it hard for beginners to design appealing ads and promotional material. And since everything digital is expensive, hiring someone to do said ads can cost a business a fortune. Keep in mind too that this is before even paying for the clicks of the ad. These obstacles are all avoided when you stick with good old fashioned postcard marketing. Costing cents for every part of the process, you are truly getting the bang for your buck. Our team even customizes the postcard from start to finish with your input constantly influencing the direction the deigning goes. This way you can see your vision come to life without breaking the bank.

Does postcard marketing sound like something your business can benefit from? If so, contact Phoenix blueprint to learn more. We can have the postcard designed in a way that best represents your business and will best appeal to your customers, making the card that much more effective. Our postcards are cost-effective and of the highest quality, making them the perfect tool to boost your business’s presence. To learn more about postcard marketing and Phoenix Blueprint, give us a call today at (954) 951-8735. We are looking forward to helping you!

3 Benefits of Postcard Marketing

Every Door Direct Mail Coral Springs, FL | Every Door Direct Mail

If you run a business you may be looking for a fun way of standing out amongst your competitors. Everyone’s first thought when considering their options is social media, and we can’t blame them. 2020 marks the digital age and the new digital world we live in; however, this type of marketing can get stale very quickly. The reason is that every business has jumped on the social media train. Facebook and Instagram users cannot seem to go on these apps without being bombarded by 90% ads and 10% content now. And trust us that is not going to keep users coming back to the app. For a unique but seemingly traditional way of advertising, you should consider postcard marketing. Postcard marketing is a form of advertising that combines the best part of the past with the best part of the future. Your postcards can be digitally crafted to reflect absolutely any message you want it to. Whether you are opening a new location, have a huge promotion going on, or want to introduce a new service, we have you covered. With the power of technology, your postcard can be crafted to catch any customer’s eye. The best part is they will get a touch of nostalgia by receiving this p-pleasing to the eye advertisement in the mail, something some businesses just do not put effort into anymore. If you don’t believe us, keep reading to learn some of the other awesome benefits of postcard marketing.

  • Postcards are Cost-Effective

If you think sending a letter is cheap then you will be surprised to hear sending a postcard is cheaper. The best thing about postcards is that they get the job done at a low cost. The average postcard costs cents to send out to people, and the more people you send it to the lower the cost is going to be. Time after time we see businesses pour all of their money into advertising and marketing. While this may work out for them, it greatly minimizes their profits and will eventually backfire. You need to go with an advertising method that is equally as effective as it is affordable. This way you are getting the best of both worlds.

  • Postcards are Targeted

Something a billboard cannot do for you directly targets a demographic. Sure, you can have a billboard in a town or city that you feel you have a lot of customers in, but that does not mean everyone who lives there will be coming to you for your services. When you go with postcards you are directly sending the postcard to specific people. These people are in a demographic that likes what you have to offer, making them more inclined to go to you next time they need what you are offering. The best part is, the people receiving these postcards may ask others around them about your company. People tend to be closer to those in a similar demographic to them. Chances are someone they know will have used your service or product before and will have something good to say. This works as a method of free marketing for you, a major win-win. This is where that phrase works smarter not harder starts to come into play.

  • Postcards are Attractive to the Eye

One of the many benefits of postcard marketing is that postcards are attractive to the eye. When people go to grab their mail and sort through it, chances are it’s going to be a bunch of white envelopes. But when they see a brightly colored postcard with graphics on It they are going to stop and take a look. This is all thanks to the digital method of designing postcards. With our team on your side, you are sure to have an eye-catching postcard that is bound to make many people curious about your company.

Whatever you need advertising for we are here to help you get your message across in a unique and eye-catching way. When you go with Phoenix Blueprints you are getting high-quality postcards that are guaranteed to make customers stop and look. We work closely with you to determine what vision you have for your company and how we can make it a reality. For the digital company, you can trust, go with Phoenix Blueprints. Give us a call today at (954) 371-0197 to learn more.

Everything You Need to Know About Postcard Marketing

Direct Mail Marketing

In today’s world, there seem to be billboards, signage, and mail advertising coming at us from all kinds of directions. This is what happens when the market becomes saturated. A saturated market does not mean that your business cannot stand out though, it just means that you need to find new ways to set yourself apart from your competitors. One way of doing this is postcard marketing. Postcards are commonly associated with vacations. We see people typically buying a postcard abroad and sending it to their loved ones back home, which is sweet and all, but what if we could use the same concept in a business manner? The good news is you can. Postcard marketing is one of those methods that have a touch of traditionalism by being mailed but has the appearance of the modern-day methods of advertising through the print job. Social media marketing may seem like the way to go but nothing compares to having a visually attractive card in the mail. The best part about this method too is that people are constantly checking their mail and holding on to mail they deem important. This means that your postcard is likely to be saved for future use, so long as it captures the attention of others. But you don’t have to worry about that, that’s the part where we come in and help.


What Exactly Is Postcard Marketing?

You may be thinking; this sounds like a great idea but how exactly does it work. Well, postcard marketing works similar to how digital marketing would. We distribute these visually appealing postcards to a targeted audience of your choice. This way, the only people receiving your postcards are people who are likely to need your service. These postcards can be used to promote your recent deals, a new product or service, or just to spread the word to others about your company. Whatever message you want to get out there, we can get it crafted for you.


How Do I Target My Audience?

You can target your audience by taking a look at all of the information you have about your customers. All of these insights will lead you to pick the demographic of people that resonate with your business the most. Chances are the demographic that represents most of your previous customers will probably represent the majority of your future customers as well. This is especially great if you are doing something huge like opening up a new location and want to attract people of the same demographic but in a different area. You can also play around with it and try branching out to new demographics this could result in some new customers that like what you have to offer. Either way, you have all the power of who these postcards get sent to.


What are the Advantages of Postcard Marketing?

Postcard marketing has many advantages to it that other methods of marketing cannot give you. For starters, your postcard can be as creative as you want it to be. You can get just about any message across when you have Phoenix Blueprints on the job. Our team knows how to listen to someone’s vision and turn it into reality. We promise that you will absolutely love the postcard you sent out, and if you don’t we will make sure we fix it until you are happy with the final product.

Are you looking for a new and unique way to get the message out about your business? Look no further than postcard marketing from Phoenix Blueprints. Our team is filled with knowledgable individuals dedicated to producing high-quality results that are sure to stand out. With us, your company does not need to be just another ad on Facebook or Instagram, it can be so much more than that. With postcard marketing, you are giving your company a personal and traditional touch, something that any customer can appreciate in their mail. Whatever message you want to get out there, we can make it happen. To learn more about postcard marketing and our other marketing services, give us a call today at (954) 371-0197. We are looking forward to chatting with you!

What Are Your Options for Postcard Printing in Coral Springs?

Postcard Printing

When it comes to making sure your business or brand stands out amongst the competition, it’s no secret that printing postcards are a great place to start. In addition to being convenient, and effective, they are also a cost-effective solution to mass marketing. Here at Phoenix Blueprints, we know that having a team of experts capable of printing postcards for your business is not only important to your success, but it is important to our success as well. 


Phoenix offers a variety of high-quality marketing options and print collateral for business owners just like you and postcard printing is by far one of our most popular. 


Phoenix Blueprints offers six different postcard sizes. Our postcard options start with tradition sizes like our 4″ x 6″ and 5″ x 7″ formats. 

These are commonly used to promote sales, promotions, and event appointment reminders.  


We offer larger postcard designs in sizes  5.5″ x 8.5″, 6″ x 9″ and 6.25″ x 9″. These postcards are a lot larger than your standard postcard design, but they are definitely designed to make sure your brand stands out and your message is clear!. Our handbill-sized 8.5″ x 11″ postcard is perfect for flyers and other announcements or advertisements that will need to fill up a standard-sized sheet of paper.


Finding ways to incorporate new marketing ideas and new print designs into your strategies can be challenging. And when paired with running a business, the entire process can be overwhelming at the least. That’s why the team here at Phoneix Blueprints pride ourselves on our expertise, our attention to detail and our timeliness. We know that your business is important to you and we want to make sure we do everything we can to make sure you stand out! Give us a call at (954)-945-9399  to learn more or contact us here to learn more about how postcard printing can help take your business to the next level! 

Five Easy Steps for Quality Postcard Design 

Postcard Design

When you’re a small business, you’ll need to figure out how to market yourself efficiently and in timeless ways. With so many businesses around, how do you stop people in their tracks? Marketing is tricky, but fortunately, there are a few practical steps you can take it to the next level. If you’re still investing in postcards as direct mail marketing, then you’ll enjoy hearing how to design a quality mailer! Studies are showing that direct mail is actually becoming more popular than online conversion rates, simply because people are becoming immune to digital ads. There are too many! Creating a memorable postcard will boost your name, bring more clients, and let people know that your services are in town. Keep reading to learn more!

Choose Your Headline Wisely for Postcard Design

Perhaps the most important element of designing any type of mailer is to choose your headline wisely. This means being intentional about your design, your message, and the tone of your message. Is it relaxed, loud, or fun? Once you understand your headline, then you can match the rest of the text to the title.

Choose Readable Text

It’s easy to get caught up with pretty text, but sometimes, that text isn’t immediately readable to clients. Because direct mailers are transactional, you’ll want your postcard to stand out amongst the other pieces of mail. How does one do this, however? The answer is easy, and it’s choosing large, easy to read text, that makes it clear who you are and what you’re selling.

Choose Appropriate Colors

Once you have your wording, then it’s time to get into the branding of the project. This means choosing colors that reflect both your brand and the tone of voice in your text. If you are a fun brand, chances are you’re going to choose extroverted, primary colors. If you’re a healthcare brand, maybe you’ll choose something more tranquil, like blue or green. Colors often speak before words do, as they send subconscious messages to the mind. Choose them wisely!

Choose Impactful Imagery

While not all mailers have to have imagery, it does help. Images are often the first thing people look at to understand what the flyer or postcard is about. If you choose a complicated or complex image, chances are people will throw it away. With much stimulation in our environments these days, people are looking for simplicity. Choosing a clean, clear image to symbolize and summarize your company is a must.

Cohesive Design

Last but not least, try your best to make everything cohesive. It’s all about making room for the text, images, and coloring. However, doing so while maintaining a clean and minimalistic style will be a benefit for both you, and your potential clients.

If you’re looking for postcard design, try Phoenix Blueprints today! Our team is here to help you with all of your printing projects, no matter the size or the scale. Call us at 954-951-8735. Whether you’re looking for designs, printing, t-shirt printing, or silk screening, we’re the business to help! We print and copy documents from hard drives and digital files and will deliver everything with a beautiful presentation. All prints are printed on the same day! Call us and see how we can help you today!

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